About Oshri Aviram & Dana Kushmirski
We believe in “First Concept, then Design”. In-depth, creative thinking precedes the planning and design stage. That means thorough consideration of the space, the environment and the constraints in the program, the client’s character and lifestyle; all in order to create a personalized design for each individual client. We customize until the crystallization of a precise, design concept that makes the project unique and only then we begin the planning and design process. Working together as a pair enables us to process the design concept to the optimum. We each propose our own ideas and directions, which together, we then refine into a unified, taut idea, in which the whole is more than the sum of its individual parts. Our passion and commitment to creativity and design and our love of people motivate us towards original thinking and creativity that challenges us with each new project.
Throughout this process, we search for that which is special, without falling into the trap that is the convenient, well known and safe. In each project, our passion for original thinking creates that special difference. Our design language is expressed in every project but the final imprimatur is of course in the client’s hands.
The materials, designs and the elements selected for each project integrate a range of styles and generate a fascinating, visual conversation in the space. That conversation is rich, it has presence; it is the source for a pleasant, warm, calming atmosphere, while at the same time it is a personal, individual and authentic statement.
We believe in “Honest Design” – which means the honesty of natural materials and their practicality; organic design that introduces nature itself into the space, creating the feeling and the look of material vitality and freshness.
Our journey based on natural materials and their uniqueness continues unabated. We seek out the ways to bring natural materials to life. We delight in discovering natural materials anew; their significance and internal integrity; their unique potential beauty rising above known limits.
Our use of the principal materials found in nature is based on a range of metals, wood and stone that we combine into a material diversity in surfaces, large and small masses, differently processed or in their natural state; worked by artisans’ hands; in layers and in blocs; organic materials with natural or worked textures. Each material has its own language that is in intimate synergy with the languages of all the other materials.
Each completed project expresses our passion and our respect for natural materials and the creation of new relationships between the traditional skills of local artisans and modern technologies.
Our studio focuses on interior design for homes, offices and stores. Through our conceptualization process, the work expresses our intense focus on originality, precision and the creation of a meticulous, harmonious balance in the space and an experience that is clean, refined and aesthetic. Our approach encompasses every aspect of interior design based on true appreciation of light, materials, form and color. We aim to provide creative design with out-of-the-ordinary links between the materials, even if their implementation is complex.
Beyond the aesthetic experience in the space, we also feel that it is important to understand the sensitivities the experience creates for those living in that space. Sensitivities lead to feelings. Atmosphere creates feelings. It must be pleasant to live in the space and it must feel good to be part of that space.
We make unceasing efforts to create a design that is timeless; a design that is creative and innovative; modern and very importantly, relevant to the comfortable style of living in the world of today.